Erika beck
A compassionate therapist and coach dedicated to helping women heal, build resilience, and find joy in their everyday lives.
Erika Beck
I LOVE how she developed my website and branding. Her communication was clear and prompt, making the process easy and enjoyable. Working with Carisa is an absolute pleasure. We've now worked together for over a year and I completely trust her with my brand.
She took my vision and brought it to life with creativity, talent, and attention to detail.
from the client
project scope: Branding, Website Design, Product Design, Email and Social Marketing + Design
Create a clear brand identity that reflects Erika’s work as a therapist and coach—supporting women through stress, anxiety, grief, and parenting challenges. And positions her as a trusted guide for healing and thriving.
The objective:
Her palette features energetic pinks, Camille’s signature bold yellow, and unexpected pops of orange and purple, all grounded by her love of crisp black and white for balance. The aesthetic is eye-catching, fun, and elevated—paired with personality-packed typography and a clean sans serif font. The result is a brand that captures her vibrant personality while keeping everything streamlined and professional.
For her visual direction, we blended Camille's love of bright and bold with a polished, professional edge. Camille firmly believes that "boring copy is a crime..." so we knew we needed a brand that felt vibrant and totally mic-drop worthy!
With visuals that feel calm, supportive, and hopeful, her brand communicates the heart of her work—helping women move from burnout and anxiety toward resilience, connection, and joy. And sets the stage for her to grow her community and expand her impact.
The result:
Her brand brings together a calming, nature-inspired palette of soft neutrals and grounding greens, accented with a gentle pop of peach to add warmth and optimism.
Clean typography and soothing design elements create an approachable yet professional aesthetic that mirrors Erika’s therapeutic presence.
We love how Erika Beck's Showit website design turned out!
Check it out!
Check it out!
We love how Erika Beck's Showit website design turned out!
You've got this. We've got you.
It's time to create a brand that works as hard as you do so you can show up with confidence and clarity!
We believe in you and your business dreams!
let's get started
—Michelle Gifford, IG Expert
Carisa doesn’t just design—she captures the essence of a brand. She’s truly gifted at what she does.
Carisa has been an essential part of my team for the past couple of years. Her ability to bring my brand to life—both visually and through messaging—has been nothing short of magic. She has an incredible gift for listening and translating ideas into a brand that feels deeply authentic and clear. Not only has she done this for me, but she’s worked with my clients as well, helping them clarify what they’re really trying to say and then turning that into visuals and messaging that perfectly represent who they are and how they want to show up online.
—Camille Pardo, Copywriter
The designs have me drooling!!
Carisa captured my personality and biz energy so perfectly.
I can't thank Carisa enough—she is like a color wizard. everything is so beautiful I could cry! I'm finally looking like a legit brand and not thrown together. This makes me soooo happy!
—Erika Beck, LCSW
She took my vision and brought it to life with creativity, talent, and attention to detail.
Working with Carisa is an absolute pleasure. I LOVE how she developed my website and branding. Her communication was clear and prompt, making the process easy and enjoyable. I would most definitely work with her again in the future.
—Olivia Crystal, Nail Technician & Entrepreneur
When Carisa sent me the original concepts for my logos, I got butterflies!!
She understood what I was looking for perfectly, using a vision board I created on Pinterest. She is so talented and it blew me away to see what she was capable of! I asked for a few minor adjustments and she was able to not only make the changes, but make it cohesive with the rest of the design! I’m so obsessed with my new logo!!
—Linda H, Chunky Knit Co
They took 2 sentences I gave them and turned it into the most beautiful, stunning brand. Better than I even imagined!
I didn't have a brand in the beginning—it was just a terrible logo and random colors. The whole process was so easy and straightforward and my biggest regret was that I didn't spend money on this at the start of my journey. I cannot wait to get going!
—Dr. Sharla Clark, Founder of Clark Family Med and Clark Medical Cosmetics
Working with Smith and Ivory Design Studio has been an absolute game-changer for my brand.
The logo, website, and overall aesthetic are not only beautiful but also incredibly user-friendly and aligned with my audience. Her ability to translate abstract ideas into refined, upscale design is nothing short of amazing.
Beyond the creative work, she’s also been a dream to collaborate with—professional, intuitive, and completely in tune with what I needed. I’m so grateful to have found a designer who not only gets it, but elevates it. I can’t recommend Smith and Ivory enough!
Brands We've Created
unforgettable Designs
Smart, strategic, beautiful branding and website design that you're proud to show off.
